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1947-48 Theatre Catalog, 6th Edition, Page 242 (228)

1947-48 Theatre Catalog, 6th Edition
1947-48 Theatre Catalog
1947-48 Theatre Catalog, 6th Edition, Page 242
Page 242

1947-48 Theatre Catalog, 6th Edition, Page 242

CENTURY THEATRE, Sydney, Austrialia, is adorned with an upright sign. the bottom of which can be seen, and standee' letters surmounting the front edge at the plain marquee. Advertising for 20th Century METRO THEATRE, Antwerp, Belguim, unlike other cinemas oi the ilk, has no marquee. A 24-she-t

Fox's "A Tree Grows in Brooklyn" is held to a banner across the front above the doors and to display over the box office announces (in three lanmaterial set in corner trames. A sign over the sidewalk at each end at marquee announce the theatre. guaqes) MGM's show, "Valley of Decision."

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PALACIO THEATRE, Rio de Ianiero, Brazil, crowded tor the opening of 20th Century's "Anna and the King of Siam," is dominated by an Americantype square marquee, utilizing two sizes of silhouette letters. Note the display given the producer, as well as the starting times of the live shows.

REGAL THEATRE, Bombay, India, prepared tor 20th Century-Fox's "The Rains Came" a display which is in strict keeping with the architectural theme of the building. Indeed, it might even be part of a permanent display piece. Note here the use of the company insigne, surmounting the wall at a point of vantage. A 24-sheet adds to the display for attracting the public's attention to the current picture.

OPERA THEATRE, Tel-Aviv, Palestine, where RKO Radio's "Till the End at Time" is the attraction, is in the process of having the facade fixed up (the "lattice" is, of course, scattolding). The flight of steps and the lack of usual theatrical decoration give the edifice the aspect of a Greek temple.

METRO THEATRE, Brisbane, Australia, utilizes the traditional American plan of upright sign and marquee, the latter here announcing the short subjects along with MGM's "Love on the Run."

1947-48 Theatre Catalog, 6th Edition, Page 242