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1947-48 Theatre Catalog, 6th Edition, Page 3 (iii)

1947-48 Theatre Catalog, 6th Edition
1947-48 Theatre Catalog
1947-48 Theatre Catalog, 6th Edition, Page 3
Page 3

1947-48 Theatre Catalog, 6th Edition, Page 3


An already great, and internationally accepted, annual periodical herewith adds another edition to its impressive set of reference text books relating to the design, construction, maintenance, management, and special equipment of the physical theatre.

Slightly more international in its editorial coverage, a busy staff has labored constantly for still another year in order to find and inspect the new construction and major remodeling that took place since the last form closing date. Every specializing theatre supply dealer, not only in the U.S. A. and Canada but to the farthest corners of the known world, was contacted for his views on the merit of the construction work done in his particular area; thereby forming what is probably tlte largest board of editorial consultants ever assembled in the theatre industry. Photographers, artists, engravers, printers, and binders added their respected skills to portray and visualize to the best advantage the basic factors that would prove most interesting. All of this in order to fulfill the first of the two basic principles upon which THEATRE CATALOG was founded with the 1940 Edition: To record the new construction and design trends of all types and sizes of theatres in each givcn your.

Skilled experts and technical authorities? students all*then cotnbcd thc voluminous minutes and higny specialized papers of (*"tlinecring and science societies in fields which are far rctnovcd front the theatre, in order to lcarn, and reduce to understandable tcrtns,thc ncu idcas. theories, and practiccs now aborning that stand a reasonable

chance to onc day add to tltc functionalislu.

perfection, economy, or showmanship of our master and servant-the physical theatre. Manufacturers, importers, service companies, and vendors in many fields were carefully probed for their design and method changes, their recommended practices, and their maintenance helps. Fabric weavers, artists, plastic molders, and iron smiths, added to their share. And all of this was done in order to fulfill the second basic principle upon which THEATRE CATALOG was founded: To forecast the future developments that through the years are making of the physical theatre the most modern of all buildings.

The success of these two basic principles is best indicated by the numerous new theatres pictured in this 1947-48 Edition that were originally presented in the blueprint stage in the 1945 Edition; and by the many successful comtnon uses of pro-fabricated arch construction, electrostatic air cleaning, black light decorating, correct Hoor slopes. parking lot requirements, confection VPlltling, germicidal lamps, and so forth shown in this l9l-7-48 Edition but originally introduced by THEATRE CATALOG in some cases as long ago as the 1941 Edition.

These are the objectives and these are the accomplishments that have made a series of consecutive editions of THErt't'tn-z CA't'ALoc, the most prized and most useful reference source at all times of bttildittg remodeling and purchasing.

The two basic principles upon which Tnmrtua CATALOG was foundcd, ltavc proth their worth internationally; and will coth linuc to bc elaborated on with each suc cccding annual volutnc.
1947-48 Theatre Catalog, 6th Edition, Page 3