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1947-48 Theatre Catalog, 6th Edition, Page 518 (502)

1947-48 Theatre Catalog, 6th Edition
1947-48 Theatre Catalog
1947-48 Theatre Catalog, 6th Edition, Page 518
Page 518

1947-48 Theatre Catalog, 6th Edition, Page 518

Two Operating Forms for Keeping Records

Keeping Tabs on Advertising Accessories

And Cooling Systems Promotes Efficiency

Although there are presently on the uses beyond the mere fact of showing necessarily with malice aforethoughtemarket a multitude of business forms, exactly the hours during which the sys- to say til checkedu even though actually covering about every imaginable facet of tem was in operation#and that period it is a case of ttI think I checked}, a business, there comes a time when a in reference to the time the house was Hence, with this permanent record, the new and different formeat least, a form open. fact of continuity required necessitated better adapted to a specific us%is The main body of the report provides this checking job be done in fact. And highly desirable, and then, necessity be- for recording the outside temperature through such a record, it can be shown coming the mother of invention, a the- along with the temperatures at three who, accidentally or otherwise, permitted atreman will devolop one that excel- critical spots in the theatre and initials to prevail a condition of too much cold lently meets his requirements. of the observer. First of all, from this or too much heat. In winter, of course,

Two such forms have been received record, an idea can be obtained on the the form can be adapted to the heating by the editors. So worthy are they of use of the system in reference to the system. wider use permission has been obtained actual needs as determined to a large It is forms such as these--developed to present them. Harry Schad, operating extent by the outside temperature. to meet a particular need-provided, of the Astor and Strand Theatres, in Read- Too frequently too little attention is course, that their purpose is genuinely ing, Pennsylvania, felt that no existing paid to the actual comfort conditions in achievedathat indicates progressive form gave him the record he desired, a theatre, and particularly the inside management of the sort that looks to either anent the advertising accessories conditions in reference to those obtain- pennies so that dollars will take care of returned for credit or the true chronicle ing outside. In this record, a quick check themselves. Here, in the accessories of operating his air-conditioning system. of the inside and outside temperatures form, is a good example of the care in

The form entitled "Advertising Acces- will indicate whether the proper differ- detail that helps to eliminate needless sories Returned for Credit" lists all the ential has been maintained, since the waste, and, in the cooling system form, critical data needed for a permanent one-time ti20 degrees colder insideii an- a good example of the care in detail that record on any particular picture, and nouncement is far from being a justifi- helps the patron to be pleased and bepresents the material in such a way as able criterion against which to operate a come convinced, however unknowingly, to be immediately available. The regula- cooling system, either from a standpoint that there indeed is a place of solid, retion 81/2x11 mimeographed form can be of economy or patron comfort. laxing comfort. easily filed in the standard letter file, Perhaps the greatest value of this Here, indeed, are two forms that can, and thus, With a minimum amount of form, so far as the theatre management either as is or in a manner adapted to time, trouble, and space, become a part is concerned, is that it forces hourly more restricted use, be employed to good of the theatre's permanent record. checks. Where a permanent record is advantage by almost every thoughtful

The cooling system record has several not required, it is very easyeand not theatre operator.

THEATRE OPERATING FRCM . . r. . ..., .. A.

COOL] N6 SY ST EM ADVERTISIth ACCESSORIES RETURNED roe. CREDXT DAL JILL name City Theatre ## A . , A i. News of Feature City Last Elnydata #' Date W urned h ' QUMITTTY M Amount v Ordered Returned 11' = #15 Condition unit Credit 4 1 Sheet each IOTAL nouns uszn - w t 5 Sheet ouch W s bheet each 6 x 10 Stills each Outside Front Euar Balcony Taken a! W m r a , 11x14 {Abby Displays sets 10:00 i h 22.4: Low Dis 11v: Bach limo MT. . p 12 r -T*-- Hbe Insert Cards such iCO , .i-g* qoxac aim, Ups mien 1:00 E 27x41 cciomd Photo um. 2:00 1 quxoc Colored photo Enlnr'emvnt 3x00 14x17 Lobby Displays (Dolmul [not ...L.. .. a x m Color lilunn Prints

5:00 . 11x14 Eula)" (lions Prints 5x00 J mo [axon

L 9x00[ 1 lOrUO l..- H TOTAL

HAW Exchange Credit 110--u


Purchase Order llo.

By :sxippud Via

1947-48 Theatre Catalog, 6th Edition, Page 518