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1947-48 Theatre Catalog, 6th Edition, Page 527 (511)

1947-48 Theatre Catalog, 6th Edition
1947-48 Theatre Catalog
1947-48 Theatre Catalog, 6th Edition, Page 527
Page 527

1947-48 Theatre Catalog, 6th Edition, Page 527

The Motion Picture in Veterans Hospitals

Use of 8-, 16-, and 35-mm. Screen Subiects Offers Entertainment, Aids Rehabilitation

There in the United States, a nationwide chain of theatres that packs in an audience of a million movie-goers a month; yet it uses hardly any proniotional material, and much less than the accepted number of brilliant bulbs and marquees. Andino admission is charged.

The audience is composed of hospitalized veterans of the U. S. Armed Forces. The chain consists of 126 hospital theatres in which films are presented by the Motion Picture Division of the Veterans Administration, operating under the {ecreation Services of Special Services.

A little over a year ago, in August, 1946, Veterans Administration put into

THEATRES in which 35-min. films are shown are usually full-scale auditoriums (such as this theatre at the Deshon Veterans Hospital in Butler, Pennsylvania), suitable for various forms of recreation and entertainment, and equipped with standard projection and sound equipment maintained



(Thiv/ of (he Molion Piclure Division, Vvlornns Administration

operation a stepped-up motion-picture program that. brings into Veterans Administration stations, to the hospitalized heroes of Americas wars, an annual minimum of 156 first-run 35-min. theatrical programs, including current newsreels and short subjects, and a minimum of 104 first-run features, 52 newsreels and short subjects in 16-min. films.

The new 35-min. program, after months of preparation, went into effect August 1, 1946. Prior to that date, contracts with distributors provided gener ally for very late runs and a limited number of features.

The new 16-min. program went into effect September 15, 1946. Prior to that date only 18 hospitals were in a position to use 16-mm. films. These hospitals could get two features weekly, usually 5 to 8 years old, the product of four producers. As a result, bed-ridden patients-the more severe cases who could not make their way to the hospitalls 35-min. theatreewere deprived of current films, if they saw any at all.

To the average American who visits his neighborhood theatre weekly or oftener, a person who has not seen a movie in years seems to be missing a normal part of life. How much, then,

under contract with a national service company. Construction of ramps has enabled paraplequ wheel-chair patients, formerly unable to see (SS-mm. shows, to wheel themselves directly to specialty reserved sections. One hundred thirty-seven sets of (SS-mm. equipment were operated last year.
1947-48 Theatre Catalog, 6th Edition, Page 527