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1947-48 Theatre Catalog, 6th Edition, Page 66 (54)

1947-48 Theatre Catalog, 6th Edition
1947-48 Theatre Catalog
1947-48 Theatre Catalog, 6th Edition, Page 66
Page 66

1947-48 Theatre Catalog, 6th Edition, Page 66

A Theatre Comes to Downtown Las Vegas, Famed Nevada Resort

The Fremont Theatre

In the heart of the business district of Las Vegas, Nevada, one of Hollywoodis favorite places of sojourn, for one reason or another, the 800-seat Fremont Theatre was opened early last summer after the series of dimculties usually experienced-and some more that were inu herent in the methods of fabrication and transportation of various items.

Owned by Earle C. Strebe, and operated by George Ingham, the theatre, constructed of concrete block and structural steel, is of the stadium type, erected on a lot 50 by 135 feet.

The facade below the softit level is of fluted stainless steel down to the basal portion, which to a height of 3 feet is of Arizona flagstone. The entrance area is

THE FREMONT THEATRE. in downtown Las Vegas, Nevada, is dominated

of terrazzo with also a specially designed rubber mat. Six 40 x 60 poster frames set symmetrically three on a side, facing the island box ofhce.

In the center of the foyer. flanked by the entrances to the retiring rooms, is the candy counter, finished in green tufted leatherette. The lobby under the stadium has beige walls and a white ceiling, while the ramps into the auditorium are done in beige.

The walls of the auditorium-finished with Pearlite acoustic material on the lower portion, with the upper part rec taining a quasi-unfinished effect-are green, trimmed with beige. The ceiling is white, picking up the reflected light from the gold neon tubing in the troughs

on either side.

Chairs throughout the theatre are done in coral, those in the auditorium having leatherette bottoms and mohair backs, while those in the stadium section have mohair on both the seat and the back.

The toilet rooms have light green terrazzo floors with the walls of much the same shade. The ladies' powder room is carpeted and also has a circular mirror over the dressing table.

As the theatre opened, the operational policy was that of a first-run, with a top adult evening price (general admission) of 65 cents and 85 cents for the loge (stadium), with matinee prices, respectively, 50 and 65 cents.

with fluted stainless steel from that point to the soffit. Three Sealuxe

by a huge marquee which, having encountered "tree trouble" en route from Los Angeles, had not been entirely rebuilt when this picture was taken. The bottom 3 feet of the building is finished in Arizona llaqstone,

40 x 60 display framesetwo flat and one curvedeare used on either side of the entrance. Although the signwork utilized various items of the Wagner Sign Service, the changeable letters, in two sizes. are Bevelite.


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1947-48 Theatre Catalog, 6th Edition, Page 66