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1948-49 Theatre Catalog, 7th Edition, Page 251 (240)

1948-49 Theatre Catalog, 7th Edition
1948-49 Theatre Catalog
1948-49 Theatre Catalog, 7th Edition, Page 251
Page 251

1948-49 Theatre Catalog, 7th Edition, Page 251

THE MONTCLAIR FOGGEH, A. M. Cochran. serves a number 01 theatres within a IUD-mile radius. through a scientific and periodic spraying of various selected insecticides over a wide area of the surrounding toliage. This particular method has proven to be highly effective at 10 day intervals.

The Montclair Fogger

In Montclair, New Jersey, A. M. Cochran, former bomber pilot, operates a successful fogging and dusting service and exterminates insects without the aid of a conventional spray rig, an airplane, a duster, or any of the other elaborate props that usually accompany this business. In fact, Cochran delivers his knock - iem - down, drag - lem - out blows armed with an absolute minimum of equipment-one TIFA fog applicator and

a truck to transport the machine. Cochran,s background, a degree in chemistry at Virginia Military Institute and many evening sessions with entomological and chemical books and trade magazines, has given him an intimate glimpse into the life habits of many insect pests and contributed considerably to his success.

Among his many pest control activities, the servicing of drive-in theatres would naturally hold the greatest interest for theatremen. Cochran,s practice

A BELATIVELY SIMPLE TIFA tog applicator is mounted on a truck together with other special equiprrient. Cochran finds that the ideal time ior drive-in theatre fogging is just after the closing hour at night, when air currents and night time conditions are practically ideal for spraying.

is to secure contracts to fog open air theatres located in his service territory of about 100 miles around Montclair. Such theatres are usually located in sylvan areas that are pleasant to the eye but much too hospitable to mosquitoes and other pestiferous insects whose suicide squadrons dive on disgruntled patrons to make life miserable and the show less interesting.

By thoroughly fogging the insect-ridden area just after the closing hour when air currents and night time conditions are best, the Montclair fogger has made both operators and patrons happy andebest of allethe results have proved effective over 10-day periods. Profitable operations of the insect exterminatol also include neighborhood mosquito control.

One beneficial result of the use of simple equipment is that Cochran has been able to supply his custom pest control service at unusually reasonable rates. Although the estimated figure for drive-in fogging would be about $25.00 under a regular 10-day contract, the cost of similar work in other operations is known and Will demonstrate how economical the insecticide service can be. For example, in neighborhood pest control projects in which DDT-bearing fog envelopes all the houses, trees and shrubbery, the cost to each householder is just $1.00 per treatment, and a fortyhouse area can be covered in about 40 minutes. Return trips are made approximately every two weeks. For fogging food storage rooms on passenger ships to control weevils and roaches which infest foodstuffs on board, Cochran has charged $25.00 for a job which once cost $100.00 when fumigation was the method employed.

With such a local service available, it is recommended that all ticket booths, concession stands, projection rooms and offices should be thoroughly fogged and then closed for a period of about four hours. This treatment about twice each year will effectively eliminatc pest annoyance to employees, for the residual client will last for a long time. Cochran

1948-49 Theatre Catalog, 7th Edition, Page 251