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1950-51 Theatre Catalog, 9th Edition, Page 292 (270)

1950-51 Theatre Catalog, 9th Edition
1950-51 Theatre Catalog
1950-51 Theatre Catalog, 9th Edition, Page 292
Page 292


1950-51 Theatre Catalog, 9th Edition, Page 292

Famous Players Gniety Theatre. Winnipeg. Canada, a modern. hrIllInnt maruuee with IS" and It)" Adler "Third Dimension" Letters on Adler

2m

m, tum Inml'

Brilliant ADLER 2-Tone "THIRD DIMENSION" PLASTIC LETTERS are toughest and strongest. extra thick. with integrally molded supporting means - practically unbreakable. Come in popular sizes and permanent. translucent red, green or blue colors. Used interchangeably with ADLER CAST ALUMINUM LETTERS. l7" "Lek-Lip" PLASTIC SAFETY LETTERS are sell-locking on the framesaannot fall off or blow off. yet are easily handled in and out for quick changing. Fit on all existing frames.

F h Theatre. marmm- Damon I'IIN, hen(r0 1'" 6% r "Tmaamos. tinloifw u and m m. Adler usl My on

HELD OVER

m't'lELlW 5m. 1mm: nrr

muxvn ., g .

\ na 35 i

l

i r m

m

s I evangerka*



"Remeva- Panel" Frames.



ALUMINUM

LETTERS

ADLER "THIRD DIMENSION" CAST ALUMINUM CHANGEABLE LETTERS come in all popular sizes-4'38"8"-10"-12"-16"-24"-for interchangeable use in sizes from 8" to 24"m also interchangeable with ADLER PLASTIC LETTERS-all on the same supporting frames. Letters can be read irorn an angle or at a distance. Easily and quickly changed. Sold under guarantee that "FOR EVERY ADLER CAST ALUMINUM LETTER YOU BREAK. WE GIVE YOU A NEW ONE FREE."

Low - Cost "SEC

ADLER 18.8 STAINLESS STEEL GLASS-IN-FRAME UNITS are admitr tedly the strongest. most rigid and safest construction available today. Exclusive LOCKED-IN-LINE feature holds frames in perfect alignmentletters slide freely anywhere in the sign. Dovettail interlocking fit assures light-tight ioints. Furnished in 2 Types: REGULAR TYPE where every other glass-in-frame unit is made removable for maintenance: exclusive. patented UREMOVAPANEL" TYPE (see right).

(PAT. PENDI







ADLER alone, has

"REMOA-PANEL" ANY





Frames to fill large openings OF

HEIGHT OR LENGTH. without

divider

bars, permitting all maintenance unywherg in the Sign through "REMOVA-PANELS:

without removing frames.

UMP" Built-Up

{TRADE-MARK)

CHANGEABLE LETTER DISPLAYS

interchangeably.

Provide modern. inexpensive changeable program displays for Drive-In Theatre attraction boards and approach boards, as well as lor indoor theatres. ADLER "SECTIONAD" comes in Porcelain Enamel 0' Baked Enamel Galvannealed Steel backgrounds with Adler Underwriters approved Stainless Steel Latte! Bar construction built in. to hold both Adler "Third Dimension" PLASTIC and CAST ALUMINUM Letters

The sectional panels are iurnished 7" high and 10' or 5' long to build up displays of any corresponfihg height or length. Attractive border sections may be easily removed for adding extra sections to elmer height or length of displays. Reinlorced solid channel construction is strong and rigid, wind and was!!!" resistant. Holes are provided to fasten on neon. borders, name. etc. Displays are easily installed (19mm,i

building wall or on free-standing supports. Illumination is from the front by spot-lights, trough roileCIOl'sl goosenecks. etc. SEND FOR COMPLETE FREE FOLDER.





odeon Theatre. Turnnto. Canada. ONE OF THE HIGHEST SINGLE SILHOUETTE CHANGEABLE LETTER 0PEN>

INGS EVER BUILT ANYWHERE! l5 it. -45 It. Inna. straight and curved. Adler l7" and NW. 2Tone "Third Dimension" PLASTIC letters and Adler 8"l0"-l2"-l6"-24" Cast Aluminum changeahly on Adler "Remove-Panel" Frame construction.

(25 bars) high

letters are used inter SERVICED WITHOUT REMOVING FRAMES FROM SIGN.

7'0 fad/1'me inquiry N (be abot'r, plane men/I'm) [hr raltrme ("III page number.

Suhurhan DriveIn Theatre, Bradenton. Fla.. showing one of

3 stiles of Adler 'tSECTIONAD" Display. each side 20' long x 4 lines hinh. using I7" and lo" Adler PLASTIC Letters. Note snot lights at bottom.

" crush on"; murimsm



(V I . U [B U IR Iii-3 [Flt N PEN'AIR HTE enema soar

Esau; or no arse-liege





Sunset Drive-lll Theatre, Fractal." Wash. Adltf ,

u ,, r ' : W" , CTlONVIN COLOR

I x 4 lines

THEATRE CATALOG 1950-51

nSECTION Display 20! '0". hlgll. Ilnhted wrth aouseneck .. reflectors. l2'l CAST ALUMINUM Letters shavin'm Nate inexlw"s wood supports AD'

Ad Iel'



I I i
1950-51 Theatre Catalog, 9th Edition, Page 292