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1952 Theatre Catalog, 10th Edition, Page 227 (193)

1952 Theatre Catalog, 10th Edition
1952 Theatre Catalog
1952 Theatre Catalog, 10th Edition, Page 227
Page 227

1952 Theatre Catalog, 10th Edition, Page 227


Aluminum in DriVe-ln Construction

Resistance to Weather and LOW Maintenance Cost Make this Versatile Metal Ideal for Outdoor Use


Durable, attractive, and immune to the ravages of rust, and other corrosion, aluminum is finding increasingly greater favor with builders for use in driverin construction.

The basic advantages of aluminum for use in the marquees, attraction boards, and exterior trim of roofed theatres have long been recognized. But only recently has aluminum been put to extensive use at drive-ins, where its extraordinary resistance to weather, its wide range of decorative possibilities, and its clean, modern appearanca make it ideally suited to outdoor construction.

There are many notable examples of the widely varied uses of this versatile metal in drive-in construction. Aluminum has been put to work-and has served \vell-ein fences, light baliies, screen towers. outer walls, confection and projection buildings, entrances, restrooms, and elsewhere about the theatre. Its advantages are almost as numerous as its applications.

Aluminum offers continued good reflec 1952 TH EATRE CATALOG

BRIEF: Aluminum . . . still in tightly limited supply at this writing . . . is another of those materials which will hgure importantly in construction plans of the future. Long recognized as a particularly versatile metal in roofed theatre construction . . . it has many natural advantages which make it especially suitable for outdoor use.

Produced in two standard types . . . corrugation and 5-V crimp . . . aluminum roofing and siding can be easily applied to fencing, as well as to screen towers and buildings housing the confection stand, restrooms, projection booth, and offices. Attractive and entailing practically no maintenance cost . . . aluminum provides the answers to many of the drive-in builders, problems.

tive insulation, especially in areas subject to high percentages of hot sun rays. An aluminum surfacels reflective quality is only slightly impaired when the metal loses its original brilliant finish by natural oxidation.

Since aluminum does not require painting or treatment of exposed surfaces, it does not require constant maintenance when properly applied. The thin oxide film that covers aluminum after years of exposure to the weather offers further protection against the elements.

The neatness of aluminum siding and roofing and its bright finish offer the attractive qualities required of any amusement construction, and the appearance of the metal is often enhanced by weathering. A variation of the appearance may be obtained by specifying roofing and siding with an embossed finish, which provides depth and texture to the surface, adds rigidity, yet retains the reHective qualities.

Its lightness of weight reduces the cost of handling and application. There is also less load imposed on the structure when aluminum is used in place of heavier metals-an important factor to be considered in screen tower con THE SIMPLE BEAUTY of aluminum is apparent in this screen tower, fence and boxomce trim.
1952 Theatre Catalog, 10th Edition, Page 227