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1953-54 Theatre Catalog, 11th Edition, Page 358 (320)

1953-54 Theatre Catalog, 11th Edition
1953-54 Theatre Catalog
1953-54 Theatre Catalog, 11th Edition, Page 358
Page 358

1953-54 Theatre Catalog, 11th Edition, Page 358

Short Change Artists#Money lost by the public through the short-change racket runs into the hundreds of thousands of dollars. each year. Much of this is believed by the victims to be due to mistakes, but in reality much of it is due to the work of short change artists. The theatres always get their share of these crooks. The actual methods used are too many and varied to explain here, but it should be remembered that their success depends upon confusion; by fast talking and skillfully manipulating money, that is, by laying down one bill and after the change is offered, handing the cashier another bill, then asking for certain change and finally so thoroughly confusing the cashier that she does not exactly know what she is doing. Two confederates may be working together and the second man may be next in line, demanding a ticket and asking the time of the show, thus further confusing the cashier. Curiously enough, the intelligent type girl is by far the easiest victim. For one thing, she dislikes to offend a patron, and for another she is accustomed to handling money fast. She has confidence in herself and proceeds without suspicion or hesitation.

Whenever a cashier becomes confused she should simply return to the patron the original bill, take back her change, hold the ticket, and start over, never attempting to handle or adjust two bills at the same time. If a cashier suspects a patron to be a short change artist, she should immediately notify the manager of her suspicion.

Locked DoorseAs a precaution against holdups, the box office door must be locked at all times. No one is permitted to enter other than authorized personnel.

Miscellaneous#Close the box office statement in the managers office. Do not close out this report in the box office. Personal funds should not be mixed with company funds at any time.

The manager is instructed to remove all surplus cash from the box office at regular intervals. However, if the cash accumulation should amount to over $100 at any time, the manager is to be notified by the cashier to that effect.

Cashiers Do's and Don'ts

Don't read for your own amusement while on duty, nor manicure or chew gum, fix hair, apply cosmetics, or eat anything.

Do be alert, ready to serve patrons. Donlt make refunds on your own.

Do call the manager or assistant when a refund is requested.

Donlt count your money near the box office window.

Do count the money in as unrevealing a place as you can.

Don't sell loose tickets.

Do take tickets issued in error and put them in the refund envelope.

Donit allow large amounts of money to accumulate in the box office.

Do give extra money to the manager or assistant as soon as it accumulates.

USHERS should consider themselves as hosts of the theatre and conduct themselves so customers tool as it they are his personal guests.

Donlt give box office information to anyone except the manager or assistant. If someone phones for this information be absolutely certain it is someone entitled to the information before you give it. Donlt be Glum

Do have a smile on your face and in your voice when you say mthank you" and thow many, pleaseiw

Donlt put bills for which change is being made out of sight of the patron until the change is given and the patron satisfied.

Do keep the bills for which change is being made in plain sight of the patron so that there can be no argument about the patron having given you a bill of larger denomination.

Donlt sell tickets to obviously intoxicated persons.

Do call the manager-or assistant if an intoxicated person persists.

Always give accurate information as to the time schedule. When patrons leave children at the theatre and ask you when the children will be out so they can pick them up, add five minutes to the time you give them so that the children will be out and waiting. This prevents congestion of parked cars at the entrance.

Donit ignore a childls question. Give him the same attention you would an adult.

Keep police and fire emergency phone numbers posted handy for use in an emergency.

Never argue with a patron. When there is a misunderstanding, call the manager. When closing the box office cashiers should be cautious. The manager should walk a step. or two in back of the cashier, and a doorman should keep an eye on both until they are in the managerls office.


Dignity and refinement are essential for a doorman. He should know as many of the patrons by name as possible. It is part of the doormanls job to smile, whether he feels like it or not. He must acquire the habit of smiling, of being friendly and genuinely sincere. He should say ttThank youn to each patronehe may wish to vary this greeting with some other expression of appreciation for the patronage. He might well add a pleasant ttgood evening},

Doormen should give a cheerful, courteous answer to the meanest grouch. New customers are as valuable as established ones. Each new patron is an old customer in the making. Doormen should be especially kind to children, to the aged and the incapacitated. There are no set rules concerning dip lomacy. The method must. fit the occasion. Instructions

1. TicketseThe doorman is to tear all tickets in halves, return one half to

1953-54 Theatre Catalog, 11th Edition, Page 358