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1954-55 Theatre Catalog, 12th Edition, Page 249 (213)

1954-55 Theatre Catalog, 12th Edition
1954-55 Theatre Catalog
1954-55 Theatre Catalog, 12th Edition, Page 249
Page 249


1954-55 Theatre Catalog, 12th Edition, Page 249

at i I SCREEN DRAPING and O MASKING PROBLEMS

AT MINIMUM COST

0 CINEMASCOPE O VISTAVISION

0 WIDE SCREENS STANDARD 2-D



CinerIama installation at the Broadway Theatre. New York, showtng the unusual and difficult proscenium treatment in the World's first Cinerama instlallation. A Novelty Scenic

tu 'o ' a ' n.



426-432 East 9151' Street. New York. N. Y. TRafulqar 6-0800





OLD METHOS WON'T DO!

New types and sizes of screens demand changes in prosceniums, drapes, masking, curtains, tracks and controls.

Greater light and multiple sound sources require new wall treatments to control reflection and

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CinemaScope installa on at the Palace Theatre. Orange, New Jersey. showing reverberatlon. etfectiveness of curtains,N drawing and gitasdeingI it; Itlhis tyne installation. Another ove come 0 Ins a a Ion. . y "' These are problems Whlch NOVELTY SCENIC

STUDIOS have been solving for 55 years. We solved them .for CINERAMA!

WHETHER YOU NEED COMPLETE DECORATING OR NEW LAYOUT FOR MASKING ANY ASPECT RATIO

CONSULT US !

A Partial List of Organizations and People Served . . .



I I I I I I - i ' Neighborhood Thea. Ct. Keith-Albee Theatres Famous Players VistaViSIon and WItleDScreen Installation alt the IhIaautlful ledWayl Theatre.I Portlin Richmond. Va. Huntington. W. Va. Canadian Corn. Hills. Long lslaInd. rapes, cur ains ant mIas Ina com me co or, eauy anI Wielland & Lewis ct Community Circuit Toronto, Canada eflicnency m'oducmg an eye nleasrinngsmdfftoIgantIn/e effect. Another Novelty Scenic AIHMHD CityI NI JV Cleve'andI Ohio Shams BI"?an TIMI/Mm! University of Wisconsin City Investment Mgmnt. Blmalol N. YMadlwn' W'S' , New York' N' Y' Randiorce Amuse. Co. F- D. 3095mm" L'b- 20th Century Theatre New York. N. V. Hyde Park, N. Y. BugaloI NI VI I I CO'WM'W" "3" Strand & Cataract Ths Brgndtf'rimtu v M'a'mc City' N' 1' Niagara Falls N Y. .ew or ' ' ' Public Auditorium ' ' ' Welnstock Circuit Cleveland. Ohio Park Theatre New York. N. V. . I . Tampa. Fla. A. M. Ellis Circult . . . . Loyal Order of Moose Philadelphia. Pa. c'uglAumyr'u'I/Tch Johnstown, Pa. Dioson Theatres amaz 0' ' ' . . Buttalo. N. Y. Nathan Yanlins Ct. '"wrbov (arcnuy - Fall River. Mass. aw or ' ' ' Basnl Theatres , Bliffa'oh N- Y- Wisper IKt Wetsman Ths. "annual kmayhuyutn OrteonI Theatre 06mm. Mich. aw or ' ' ' Mextco City, Mex. Associated Theatres Ted Vermos Theatres His Majesty's Theatres Cleveland. Ohio Gil-inland. Ohio Johanmsmm' St A". Scoville, Essie & MorrlsI Mechanic The. Skouras Theatres Reii. Ct. Baltimore. Md. New York, N. Y. Cleveland. Ohio and many others.

SERVING THEATRES, SCHOOLS, CHURCHES, HOTELS AND OTHER

PUBLIC INSTITUTIO S: v I I . . . wall Coverings Murals Asbestos Curtains The original installation at tho Randoloh Theatre. Philadelphia, showing the Decorating . . pleasing, oti'ectivo treatment with colorful contour curtains. screen masking, wall D I Stage curmlm Cl'rta'" Tracks "*9" at Etched Glass

treatment of this William Goldman "showcase." A proud installation by I , Novelty Scenic Studios. Panntino and Plaster Stone Rhing



1954-55 THEATRE CATALOG To farilimlr inquiry r: 1/): about, plcarr mention the val/(me and page number. 3
1954-55 Theatre Catalog, 12th Edition, Page 249