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1954-55 Theatre Catalog, 12th Edition, Page 36 (2)

1954-55 Theatre Catalog, 12th Edition
1954-55 Theatre Catalog
1954-55 Theatre Catalog, 12th Edition, Page 36
Page 36

1954-55 Theatre Catalog, 12th Edition, Page 36

The Centre: A Symbol of Progress

Constructed At a Cost of $1,000,000, Denveris Centre Theatre Represents the Finest in Modern Theatre Design and Operation

The only first run to be built in Denver in 20 years, the Centre, has been opened by Fox Inter-Mountain Theatres, and has been acclaimed as tithe most modern theatre in the world." Costing a million dollars, the theatre is located in the heart of the spectacular new skyscraper area in the heart of downtown Denver. It is the first opening of major importance in the United States in at least 13 years.

Model Theatre

From its massive, brilliant marquee to its rear exits the Centre is a model of the latest in theatre design and technical accomplishments. The stadiumtype auditorium, 81 feet by 162 feet, has 1,247 deluxe self-rising spring back loge seats from the American Seating Company. They are of wine plush with rubberfoam cushioned arms. The indivual chairs are 21 to 23 inches wide as compared to the usual 19 to 20 inches. Of that Hleg roomli which first run patrons demand, the Centre has plenty. The seats throughout the auditorium measure 38 inches from back to back. The design of the auditorium is such

AFTER months of planning it was possible to have an artist draw a sketch (lett) of what the front at this new theatre would look like when it was completed. When the Centre opened its doors to the public it was seen

BRIEF: The movie-going public of Denver, Colorado . . . was recently treated to the opening of the first deluxe theatre to be constructed in that city in the past 20 years . . . and the first major theatre opening in the United States for almost 13 years . . . Constructed at a cost of more than one million dollars . . . the Centre is a brilliant example of how all the latest advances in building design . . . materials . . . and sound and projection techniques can be blended into one exciting theatre . . . It is also a fine example of the faith its owners . . . the Fox Inter-Mountain Theatres .

have in the future of the motion picture

industry. This article describes the various areas of the beautiful new theatre . . . and

goes into detail about the exterior and interior decor . . . the projection and sound equipment . . . the color schemes

. . seating . . . etc. . . . All those who have seen this theatre agree that it is a source of pride for everyone in the motion picture industry . . . and a

symbol of the progress made in the last two decades.


that the tapering toward the front eliminated the wide-angle seats and the stadium auditorium makes for easier viewing over the heads of those in front. The carpeting throughout the theatre is a custom job, in tones of gold, black and raspberry, and blends in well with the rest of the building and the seats. The carpeting job was designed and made for the Centre, by AlexanderSmith & Sons. To provide underfoot comfort, this 1,400 yards of luxurious carpeting is underlaid with three-eighth inch sponge rubber padding, and this is covered with thick hair padding.

Interior Design

The interior design of the auditorium is dominated by extensive use of ornamental plaster from Ralph Wilson, Whittier, California, which decorator Edward Arnold has finished in gold and silver leaf. The interior reflects also a pleasing combination of the ultra modern and the conventional theatre styling as these large ornamental plaster plumes reach 60 feet above the door, backed by a magnificent expanse of coral colored

(right) that the original plan was followed to the letter. This theatre in Denver incorporated all of the Enest and most modern advances made in the Held at construction, and in the techniques 01 motion pictures.


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1954-55 Theatre Catalog, 12th Edition, Page 36