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1954-55 Theatre Catalog, 12th Edition, Page 60 (26)

1954-55 Theatre Catalog, 12th Edition
1954-55 Theatre Catalog
1954-55 Theatre Catalog, 12th Edition, Page 60
Page 60

1954-55 Theatre Catalog, 12th Edition, Page 60

A FULLY equipped bar (above) is found on the second 1100!. The basement lounge (below. left) features a ceiling covered with silver paper. Entrance to rest Tooms (below. n'gbt) art made ol mosaic tiles.

THE SCREEN is 28 by 21 feet. but is designed to be replaced by a 64 by 25 foot screen for CinemuScope. The theatre seats 1511, and because of ground conditions. is one of the few houses in input: to have carpets on all of the floors. The auditorium was designed to achieve the highest level of visibility.


many years before the Japanese exhibitor would even consider other seating plans to improve attendance,

The chair width was set at. 161;.) inches, with a back-to-back spacing of 31114: inches designated as a minimum plan under the Construction Regulations. This size was used for a long time, and there were no great complaints from the public. However. from the beginning this chair size was considered small and uncomfortable, and audiences were by no means satisfied with the seating conditions that were generally found in the nations theatres.

As an experiment one of the recently constructed houses installed modern, and more comfortable seats. A number of seats had to be lost, but the sacrifice was made in order to furnish the audience with a greater degree of comfort while viewing the program. The results proved that this theatre had greater attendance than a similar theatre using the smaller sized chairs. From that time on the theatre equipped with the old style, small chair showed a marked decrease in attendance.

Today, it is the rule rather than the exception to manufacture chairs that are of a sufficient size to insure comfort. Newly constructed theatres are equipped with chairs of a 20 inch width, while the back-to-back spacing has been increased to 36 inches. The number of seats in each row permitted with this arrangement is 12 abreast. It has been proven that by limiting seating capacity to a size where the audience can enjoy the proceedings in comfort7 it is possible to increase attendance to a much greater degree than by crowding too many people into an auditorium with small seats.

New Techniques

At the present time the Japanese theatre industry looking into the problems of the wide screen, CinemaScope, and 33>D, The first CinemaScope picture was shown to the public in Tokyo and Osaka in 1953. The theatres in both cities installed 50 foot wide. screens in order to show the film.

The newly constructed Nangai Thea> tre, in Osaka was selected for the first showing of CinemaScope in Japan. One of the interesting features of this theatre is its projection angle of 0 degrees. Since there is a tendency for greater distortion as the screen gets bigger, as is the case with CinemaScope, the smaller the projection angle the better.

The projection booth at the Nangai is built on the mezzanine door. Projection booths are arranged in three different places on the same iioor so that ordinary 2-D films may also be projected.


The three theatres recently designed and constructed by Takenaka Komuten Company, Ltd., the tharunouchi Nikkatsu," and nShibuya Daiei" of Tokyo, and the Nangai in Osaka, all have their projection booths built under the balcony, and at the time of this writing, they have all obtained good results.

In 1954 three theatres in Tokyo, and one each in Nagoya, Kyoto, and Sendai opened for busineSS after remodeling and conversion to CinemaScope equipment. t

1954-55 Theatre Catalog, 12th Edition, Page 60